Alfa Romeo is taking the supercar segment by storm - offering the all-new 2015 Alfa Romeo 4C coupe at a fraction of the price of other exotic supercars, thanks to groundbreaking Italian design and a unique set of technological solutions that are authentic and fully respect the brand's DNA and motorsport tradition.
"The all-new 4C marks the return of 'the great Alfa Romeos` and represents the purest formation of the brand's DNA with its supercar-levels of performance and innovation, all while focusing on making the driver an integral part and completion of the machine," said Harald Wester, CEO of Alfa Romeo. "With its technological solutions derived directly from Formula 1, the Alfa Romeo 4C creates an infusion of body and machine, an extension of its driver's soul that is ready, capable and willing to respond and deliver."
The Alfa Romeo brand's return to the US in the summer of 2014 will start with the uniquely appointed and individually serialized (1 - 500) Alfa Romeo 4C Launch Edition with a MSRP of $68,400; followed by the standard 4C coupe arriving in the fall with a MSRP of $53,900 (both exclude $1,295 destination). An initial group of 86 Alfa Romeo dealers will be the first to sell the limited-edition 4C Launch Edition coupe and proceeding 4C coupe.
